Music journalism is broken. Is this how we fix it?

“When I started at The Press in 2007, there was an arts editor, two film reviewers, two or three cultural writers, a feature writer who specialised in culture—that’s all gone now. That’s all completely gone.

Writer, Brand Manager
(New Mirrors)

Music journalism is in crisis, with local arts coverage dwindling to the point of near collapse. After 20+ years in the field, journalist Chris Schulz has found himself reluctantly speaking out about the decline of his once-thriving industry. “It’s a shame our music journalism industry has collapsed”, says Schulz in his introduction to a new report. “I kind of have to catch myself because I find it a little depressing.”

The Creative NZ-commissioned report, New Mirrors, confirms his fears while proposing solutions and ignites an essential conversation about revitalizing arts coverage and the value of journalism in fostering cultural narratives.